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Mike Daly

| less than a minute read
Reposted from Business Intelligence Insights

IoT enabler, engager or enhancer?

For organisation anticipating the disruptive potential of the IoT it suggests choosing one of three strategic models.

But remember, whichever strategy you focus on analytics is the number two technology to exploit IoT

With all these possibilities, companies run the risk of moving in too many directions at once—and thus being overwhelmed by more focused competitors with more distinctive IoT-related capabilities. Hence the importance of the three IoT strategic models—Enablers, Engagers, and Enhancers. Few companies can take on more than one of these ways of creating value. The Enablers will focus on the underlying technologies and services, from endpoints to network and cloud services. The Engagers will make use of hubs and network and cloud services to provide market-facing offerings. The Enhancers will focus on value-added enhanced services that extend and enrich customer engagement

Tags

iot, big data, big data analytics, analytics, strategy