Location underpins all data and McKinsey report shows this sector is unleashing some of the highest value from data.
The fact Analytics tools more easily plot location data is one aspect of this. Another is the emergence of location intelligence platforms that do not require leveraging large teams of GIS developers. They combine the enterprise strength self-service analytics capabilities pioneered by vendors like Logi Analytics with location intelligence (LI)
"LI" means joining location and enterprise data to yield "complete data" analytics giving a bigger picture and insights to plan and predict significant key tasks and events e.g.
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